Skip to main content

The context you need, when you need it

When news breaks, you need to understand what actually matters — and what to do about it. At Vox, our mission to help you make sense of the world has never been more vital. But we can’t do it on our own.

We rely on readers like you to fund our journalism. Will you support our work and become a Vox Member today?

Join now

Amazon has combined the leadership of Prime Now and Amazon Fresh under one rising-star executive

VP Stephenie Landry has been running Prime Now since its 2014 launch.

An Amazon Fresh delivery truck pulling out of a loading dock
An Amazon Fresh delivery truck pulling out of a loading dock
Kevork Djansezian / Getty
Jason Del Rey
Jason Del Rey has been a business journalist for 15 years and has covered Amazon, Walmart, and the e-commerce industry for the last decade. He was a senior correspondent at Vox.

Stephenie Landry, an Amazon vice president who launched and runs the company’s Prime Now express delivery service, has taken on the oversight of two additional Amazon delivery businesses, Recode has learned.

Landry recently became the business leader for Amazon Fresh, the company’s oldest grocery delivery offering, as well as Amazon Restaurants, its restaurant-delivery service.

“If you look around this facility, you’re going to see a lot of everyday items — food and consumables,” Landry told Recode in a short interview at Amazon’s Prime Now delivery hub in New York City on Thursday morning. “Amazon Fresh sells the same types of products but a much greater variety. And so both of them have a lot of synergies and it makes sense to think about them jointly.”

A headshot of Amazon vice president Stephenie Landry
Stephenie Landry
LinkedIn

At the same time, Landry appeared to throw cold water on the idea that this consolidation in leadership might signal Amazon’s plans to fold the Fresh business into Prime Now or vice versa — an idea that floated around grocery industry circles after Amazon recently scaled back its Amazon Fresh business in some markets.

“If you think about the physical world, there are lots of different ways that consumers shop for products,” she said, providing reasoning for running multiple, separate delivery businesses that include selections of groceries and food.

“And so I actually think that we’re going to have lots of different ways to get food to customers,” she added. “But behind the scenes it makes sense to develop as many efficiencies as possible.”

Landry joined Amazon in 2004 and was a founding team member of Amazon Fresh, which first launched in 2007. That service costs $14.99 a month on top of Prime’s $99 annual fee and offers a large selection of perishable and packaged foods for delivery within a day of ordering.

Landry later served as technical adviser — or “shadow” — to Jeff Wilke, the CEO of Amazon’s worldwide consumer business.

Since overseeing its launch three years ago, Landry has led the expansion of the Prime Now service to more than 30 U.S. cities and more than 50 markets in total globally. Prime Now lets Prime members buy from a limited selection of goods from Amazon and local retailers and get orders delivered for free within two hours, or for $7.99 for one-hour delivery.

Ian Freed, the vice president previously responsible for the Amazon Restaurants business, left the company earlier this year. It’s not clear what Ben Hartman, the Amazon vice president who previously oversaw Amazon Fresh, is up to now.


This article originally appeared on Recode.net.

More in Technology

Podcasts
Are humanoid robots all hype?Are humanoid robots all hype?
Podcast
Podcasts

AI is making them better — but they’re not going to be doing your chores anytime soon.

By Avishay Artsy and Sean Rameswaram
Future Perfect
The old tech that could help stop the next airborne pandemicThe old tech that could help stop the next airborne pandemic
Future Perfect

Glycol vapors, explained.

By Shayna Korol
Future Perfect
Elon Musk could lose his case against OpenAI — and still get what he wantsElon Musk could lose his case against OpenAI — and still get what he wants
Future Perfect

It’s not about who wins. It’s about the dirty laundry you air along the way.

By Sara Herschander
Life
Why banning kids from AI isn’t the answerWhy banning kids from AI isn’t the answer
Life

What kids really need in the age of artificial intelligence.

By Anna North
Culture
Anthropic owes authors $1.5B for pirating work — but the claims process is a Kafkaesque messAnthropic owes authors $1.5B for pirating work — but the claims process is a Kafkaesque mess
Culture

“Your AI monster ate all our work. Now you’re trying to pay us off with this piece of garbage that doesn’t work.”

By Constance Grady
Future Perfect
Some deaf children are hearing again because of a new gene therapySome deaf children are hearing again because of a new gene therapy
Future Perfect

A medical field that almost died is quietly fixing one disease at a time.

By Bryan Walsh