Skip to main content

The context you need, when you need it

When news breaks, you need to understand what actually matters — and what to do about it. At Vox, our mission to help you make sense of the world has never been more vital. But we can’t do it on our own.

We rely on readers like you to fund our journalism. Will you support our work and become a Vox Member today?

Join now

Apple’s biggest quarter ever was kind of a letdown — but investors were fine with it

The iPhone X debut wasn’t enough to push iPhone sales to a new record.

Apple CEO Tim Cook
Apple CEO Tim Cook
VCG/VCG via Getty Images

Apple just posted its biggest quarter of all time: As expected, revenue passed $88 billion during its fiscal first quarter, up 13 percent year over year, and the company generated $20 billion in profit.

But still, it was not as much as many analysts were expecting, and iPhone, iPad and Mac shipments were lower than many had forecast. For those looking for oversized outperformance, Apple’s record quarter was a letdown.

Apple shipped 77.3 million iPhones during the December quarter, down from 78.3 million in the same period a year ago. But this was supposed to be an iPhone “super cycle” led by the iPhone X, which debuted during the period.

“iPhone X surpassed our expectations and has been our top-selling iPhone every week since it shipped in November,” Apple CEO Tim Cook said in a canned statement.

But many analysts expected better-than-expected iPhone X supply to lead to bigger, record sales, north of 80 million units. That did not happen.

And it’s not because a supply/demand problem was pushing sales to the current March quarter. Instead, Apple’s revenue forecast for its fiscal second quarter is just $60 billion to $62 billion, well below Wall Street’s consensus, which was $66 billion this morning, and even below some conservative estimates.

What did happen: The higher-priced iPhone X pushed Apple’s average iPhone selling price to $796, up almost $100 from the same time a year ago. That’s good.

Apple’s “Other Products” segment, which includes the Apple Watch, AirPods and Apple TV, grew 36 percent to $5.5 billion. Wearables revenue was up 70 percent year over year, the company said on its earnings call. That’s also good — the Apple Watch is driving some growth.

And Apple’s business in China grew for its second quarter in a row, following many periods of shrinkage. (It’s still down from its peak in 2015.)

While Apple’s quarter set records broadly, this wasn’t a blowout relative to heightened expectations.

Still, investors seem optimistic, especially as Apple announced plans to become net-cash neutral. After initially dipping, shares are up more than 3 percent in after-hours trading.


This article originally appeared on Recode.net.

More in Technology

Podcasts
Are humanoid robots all hype?Are humanoid robots all hype?
Podcast
Podcasts

AI is making them better — but they’re not going to be doing your chores anytime soon.

By Avishay Artsy and Sean Rameswaram
Future Perfect
The old tech that could help stop the next airborne pandemicThe old tech that could help stop the next airborne pandemic
Future Perfect

Glycol vapors, explained.

By Shayna Korol
Future Perfect
Elon Musk could lose his case against OpenAI — and still get what he wantsElon Musk could lose his case against OpenAI — and still get what he wants
Future Perfect

It’s not about who wins. It’s about the dirty laundry you air along the way.

By Sara Herschander
Life
Why banning kids from AI isn’t the answerWhy banning kids from AI isn’t the answer
Life

What kids really need in the age of artificial intelligence.

By Anna North
Culture
Anthropic owes authors $1.5B for pirating work — but the claims process is a Kafkaesque messAnthropic owes authors $1.5B for pirating work — but the claims process is a Kafkaesque mess
Culture

“Your AI monster ate all our work. Now you’re trying to pay us off with this piece of garbage that doesn’t work.”

By Constance Grady
Future Perfect
Some deaf children are hearing again because of a new gene therapySome deaf children are hearing again because of a new gene therapy
Future Perfect

A medical field that almost died is quietly fixing one disease at a time.

By Bryan Walsh