Skip to main content

The context you need, when you need it

When news breaks, you need to understand what actually matters — and what to do about it. At Vox, our mission to help you make sense of the world has never been more vital. But we can’t do it on our own.

We rely on readers like you to fund our journalism. Will you support our work and become a Vox Member today?

Join now

The classic iPod is dead. 13 years ago people thought it would flop.

Steve Jobs introduces a new version of the iPod at a 2005 event.
Steve Jobs introduces a new version of the iPod at a 2005 event.
Steve Jobs introduces a new version of the iPod at a 2005 event.
Justin Sullivan/Getty Images

Apple has quietly killed off the classic iPod after a 13-year run. You can still buy music players with the iPod branding — Touch, Nano or Shuffle — but you can no longer buy a device from Apple that sports the famous iPod clickwheel.

The classic iPod had a built-in hard drive that’s bulky and prone to failure. Newer Apple products — including the Nano, Shuffle, and iPhone — are based on flash memory that’s smaller and more reliable — but more expensive per bit. But as the price of flash storage has fallen, the advantages of a hard drive-based music player have dwindled. It’s probably not a coincidence that Apple killed off the classic iPod the same week it introduced the first iPhone with 128 GB of storage.

Needless to say, the iPod was a massive success. By 2005, four years after the first iPod was released, Apple controlled 74 percent of the worldwide market for digital music players. Now that smartphones can play music the market for standalone music players is shrinking, but Apple continues to command the lion’s share of the market.

Yet when the iPod was released in 2001, it was greeted with a lot of skepticism. The initial version only worked with Macs, which had a single-digit share of the PC market.

And as Wired noted at the time, the Mac faithful weren’t that impressed either. They compared it the Power Mac G4 Cube, an expensive computer with an unusual design many compared to a kleenix box that failed to catch on with customers.

“Apple has introduced a product that’s neither revolutionary nor breakthrough, and they’ve priced it so high that it’s reminiscent of the Cube,” a post on MacSlash said.

The message then offered some ideas for what “iPod” might stand for. These won’t make Jobs happy: “I Pretend it’s an Original Device,” it suggested, or “idiots Price Our Devices.”

Others offered “I’d Prefer Owning Discs!” and “I Prefer Other Devices.” There were some people who liked it, of course (“Impressive Piece of Design”) but it was stunning how many seemed at least indifferent to the new toy.

Rob Malda, founder of the popular tech blog Slashdot, panned the first iPod too: “No wireless. Less space than a nomad. Lame.”

The skeptics weren’t totally wrong — Apple added Windows support in 2002 and introduced a lower-cost iPod Mini in 2004 to address concerns about compatibility and price. But they obviously underestimated the breadth of the device’s appeal.

See More:

More in Technology

Podcasts
Are humanoid robots all hype?Are humanoid robots all hype?
Podcast
Podcasts

AI is making them better — but they’re not going to be doing your chores anytime soon.

By Avishay Artsy and Sean Rameswaram
Future Perfect
The old tech that could help stop the next airborne pandemicThe old tech that could help stop the next airborne pandemic
Future Perfect

Glycol vapors, explained.

By Shayna Korol
Future Perfect
Elon Musk could lose his case against OpenAI — and still get what he wantsElon Musk could lose his case against OpenAI — and still get what he wants
Future Perfect

It’s not about who wins. It’s about the dirty laundry you air along the way.

By Sara Herschander
Life
Why banning kids from AI isn’t the answerWhy banning kids from AI isn’t the answer
Life

What kids really need in the age of artificial intelligence.

By Anna North
Culture
Anthropic owes authors $1.5B for pirating work — but the claims process is a Kafkaesque messAnthropic owes authors $1.5B for pirating work — but the claims process is a Kafkaesque mess
Culture

“Your AI monster ate all our work. Now you’re trying to pay us off with this piece of garbage that doesn’t work.”

By Constance Grady
Future Perfect
Some deaf children are hearing again because of a new gene therapySome deaf children are hearing again because of a new gene therapy
Future Perfect

A medical field that almost died is quietly fixing one disease at a time.

By Bryan Walsh